World Can’t Wait Sticker design for Adobe Project 1324’s environmental World Can’t Wait Campaign

Acting as massive carbon sinks, forests are essential components to regulating our Earth's climate. Despite this, they're being cut down at alarming rates due to pressures like mining, large scale agriculture, clear cutting and urban sprawl. I focused my design around the saying "the grass is always greener on the other side" and modified it to emphasize the detrimental effects of deforestation. Many natural processes like photosynthesis and the carbon cycle make life on Earth possible, but they ultimately rely on forests. If we continue unsustainably cutting down trees, our future will quite frankly have no "greener side" to look forward to.